The North Face
Live Customization
Milan, Italy
Live customization activation for The North Face during MDW 2025, as part of the Galleria San Carlo store takeover.
Social activation with treasure hunt of a custom The North Face piece.
Powered by Burro Studio
Photography by Arianna Angelini & Paolo Silvestri













John Blond is a visual artist and designer renowned for his bold and innovative approach to contemporary art. His artistic journey began at the age of twelve, experimenting with graffiti using spray cans from his mother's tobacco shop. This early experience marked the start

The North Face
Live Customization
Milan, Italy
Live customization activation for The North Face during MDW 2025, as part of the Galleria San Carlo store takeover.
Social activation with treasure hunt of a custom The North Face piece.
Powered by Burro Studio
Photography by Arianna Angelini & Paolo Silvestri














© John Blond 2025